About me
Meet Lisa Nemargut
I help EdTech companies understand where they fit in the state education landscape and build the strategy to win. I do this through a combination of AI-powered market intelligence, hands-on consulting, and a decade of experience on both sides of the EdTech adoption problem.
I started as a middle school math teacher in North Carolina public schools, then spent the next decade in product management, sales enablement, and customer success at MetaMetrics, Istation, and Pocket Prep. I’ve been the educator using the product, the PM building the roadmap, and the strategist driving go-to-market.
Now I build tools and strategies that help EdTech companies grow in K-12. The State Alignment Reports tool maps products to real state education priorities. The Built to Stick newsletter covers what actually works in EdTech positioning and adoption. And for companies that need a strategic partner, I offer hands-on consulting from diagnostic through execution.
What I build
Tools and Thought Leadership
I don't just advise. I build tools that deliver value before the first conversation.
State Alignment Reports
Free AI-powered tool that maps your product to state education priorities. Stakeholder talking points, gap analysis, and next steps. 10 states live.
Built to Stick Blog & Newsletter
11 posts on EdTech positioning, adoption, and state strategy. Subscribe to Built to Stick for the newsletter edition.
My approach
Why Partnering with Me Is Different
I bring a unique combination of educator empathy, market intelligence, and cross-functional strategy to every engagement.
I build the intelligence your team needs before they walk into a meeting.
The State Alignment Reports tool maps your product to real state education priorities, with stakeholder talking points and gap analysis. Your sales, CS, and marketing teams get state-specific intelligence instead of guesswork.
I see the full picture, not just one team’s slice of it.
I’ve worked across product, marketing, sales enablement, and customer success. That cross-functional perspective is what makes the difference between a strategy that sounds good and one that actually works in the field.
I’ve sat in the chair your users sit in.
Having been a classroom teacher myself, I bring real empathy for educators. When I build positioning or training, it’s grounded in how teachers actually make decisions about the tools they use.
Your Product Is Ready. Your State Strategy Isn’t.
Start with a free state alignment report or bring me a harder problem. Either way, let’s make sure your product lands where it matters.